Don't call the Lucid Air a Tesla killer
February 27, 2020, 12:00 pm
The interior color palettes are named for four California locales at certain times of day: Santa Cruz at 12:09 p.m., Lake Tahoe at 7:01 p.m., the Mojave desert a minute before midnight, and Santa Monica at 5:11 a.m. Rawlinson is clear that he's going after the Mercedes S-Class customers and other German luxury car owners, not the Tesla crowd.
